Marketing & Advertising Agency Software ERP

NetSuite For Advertising And Digital Marketing Agencies

Discover the benefits NetSuite can bring to your advertising or digital marketing agency.

NetSuite for Advertising & Digital Marketing Agencies

Free Product Tour

Maintain your creative culture. Streamline agency workflows and gain insight to client and project-based accounting.

Oracle NetSuite enhances project management, optimizes resources, facilitates pitch-to-invoice, and streamlines other vital processes within the advertising industry. As the industry’s inaugural and exclusive end-to-end cloud services resource planning (SRP) solution, it integrates professional services automation (PSA), CRM, and ERP/financials into a unified platform. This empowers you to efficiently manage end-to-end business operations for your entire agency.

Why Choose NetSuite
for Marketing Agencies?

Pitch and Forecasting

Streamline the pitch-to-invoice process and improve estimates.

Project Management and Production

Collaborate across projects, improve profitability and track progress in real time.


Get the right skills on the right assignments while optimizing resources.

Media and Procurement

Manage purchase orders, budget for campaigns and reconcile insertion orders.

Execution and Delivery

Seamlessly collect time and expense, optimize performance and deliver client reports.

Billing and Revenue

Improve billing accuracy and quickly move from invoice to cash to free cash flow.

Financial and Analytics

From reporting and analytics to insight and decision-making, gain a more complete, real-time picture of your business.

Global Management

Expand your business globally and focus your resources on growth and innovation, not managing IT complexity.

NetSuite Advertising Product Features

  • Pitch and Forecasting
  • Project Management
  • Media and Procurement
  • Billing and Revenue
  • Financial and Analytics

Sales and Forecasting

  • Estimate Management
  • RFP/SOWs
  • Client Communication


Business Impact


Customer Acquisition Cost

Win more clients with fewer resources at the right margins.



Use business development activity captured in NetSuite to more accurately predict wins.


Client Satisfaction

With better information, account managers have informed exchanges with clients.


Marketing Effectiveness

By tying wins to programs, understand where to invest for the best ROI.

Project Management

  • Workflow

  • Portfolio Optimization

  • Real-Time Project Analytics



Business Impact


Burn Demand

Understand where projects are against budgets instantly.


Portfolio Optimization

Manage investments in client projects that are most important to the business.


Project Analytics

Understand which tasks or discipline groups are performing best, and see best margin areas.

Media and Procurement

  • Campaign Budgeting

  • Insertion Order Management

  • Reporting



Business Impact


Campaign Planning

Plan campaigns collaboratively and include approval workflow.


Insertion Orders

Manage insertion order transaction workflow and invoicing.



Report on IO reconciliation management for performance and billing.

Billing and Revenue

  • Billing Rate Cards

  • Revenue Schedules



Business Impact


Bill and Receive

Bill with client, project or service rate cards that flow to invoices.


Delivery Costs

Gain insight into costs and margins for the business.


Cost to Prospect Close

Reduce inefficiencies in sales, execution and billing cycles, reducing total cost to serve.

Financial and Analytics

  • Multi-Entity Reporting

  • Cost Accounting

  • Revenue Recognition



Business Impact


Real-Time Visibility

Role-based insight enabling data-driven decision-making.


Staff Productivity

View resource utilization and billing forecasts.


Revenue Recognition

Streamline the back office and report with accuracy.


Cash Management

Gain real-time insight into cash status and needs.


Frequently Ask Questions

NetSuite has become the industry leader in cloud ERP because it can address the needs of businesses of all shapes and sizes. That includes early-stage startups up to household-name enterprises, products- and services-based organizations and companies that sell to other businesses, consumers or both.

The more than 37,000+ customers that use NetSuite operate in a variety of industries, including:

Advertising and Digital Marketing Agencies

Automate agency workflow and assess account and project profitability with our project & resource management, time and expense, and ERP solutions. Even integrate with DoubleClick for tracking.

Apparel, Footwear and Accessories

An end-to-end cloud software solution for fashion, footwear and apparel companies to achieve omnichannel success.

Campus Stores

A complete, end-to-end bookstore management system software tailored to the needs of tomorrow’s campus bookstore.


People are your biggest asset and largest expense. Enable your global, on-the-go workforce to be productive anywhere with NetSuite’s financial and resource / project management solutions.


A new approach that empowers you to focus on your core strategy while minimizing risk, reducing costs and enhancing strategic decision making.

Financial Services

Leverage a solution designed to meet increasing regulatory compliance demands, ensure high levels of operational controls, and manage your global operations and multi-subsidiary locations with ease and efficiency.

Food and Beverage

Drive innovation in your food and beverage business with the #1 cloud ERP—from order management, inventory control, manufacturing and financials to supply chain management, billing and beyond.

Health and Beauty

Efficiently manage the complexities of your health and beauty business with real-time, cross channel inventory visibility from components to finished goods.

Healthcare and Life Sciences

Access the technology to stay current, without prohibitive costs typically associated with the hardware, software, maintenance and upgrades. Get complete visibility across functions, departments and geographies.

IT Services

Increase profitability despite downward pressures through the 360 degree business view NetSuite’s ERP and project management solutions offer. See important metrics on custom dashboards.


Integrate your manufacturing and business processes—including work orders, assembly, BOM and demand-based replenishment—for leaner manufacturing.

Media and Publishing

Unify business processes across your entire media/publishing business, from lead to insertion order through to invoicing, and increase your visibility into company performance.


Fuel your mission with NetSuite. Leverage NetSuite for your nonprofit to manage all back-office operations with a single, flexible, powerful business application.

Professional Services

Our professional services automation (PSA) and services resource planning (SRP) solutions offer project and resource management for services organizations of all sizes and industries.

Restaurants and Hospitality

Increase transparency and operational efficiencies with a single, unified restaurants and hospitality management software system.


Link every step of a multi-channel, multi-location retail business—from eCommerce, POS and order management to marketing, inventory, financials and customer support.

Software & Technology Companies

NetSuite meets the specific financial management needs of software companies with sophisticated revenue recognition, recurring revenue management and renewals management capabilities.

Transportation and Logistics

Gain complete visibility into your global operations and multi-subsidiary locations through a robust financial application designed for modern times. NetSuite provides access to superior technology without traditional overhead costs of IT and hardware.

Wholesale Distribution

Get one powerful application to run your entire distribution business, while also dramatically cutting your distribution software, IT procurement and overhead.


NetSuite is the #1 cloud enterprise resource planning (ERP) business management suite and is used by more than 37,000+ organizations and subsidiaries in over 217 countries and territories. This software suite unifies core business processes that include financials, CRM, eCommerce, inventory, HR, professional services automation, and more via a single, fully integrated system.

NetSuite helps companies manage key business processes with a single, fully integrated cloud-based system. Some of those processes include enterprise resource planning and financials, CRM, eCommerce, inventory and more. Your business data is located in one database within NetSuite, which means that you have instant access to your business reporting through point and click reports and can avoid inaccuracies that result from manual processes. 

Oracle NetSuite is the best accounting software within an ERP platform because of its robust services that can drive a business’s entire financial management needs. NetSuite cloud-based solutions streamline mission critical business processes and reduce IT costs, allowing you to easily scale and future-proof your business with an agile business platform that evolves as your needs change.


NetSuite SuiteCloud Platform customization capabilities makes configuring and customizing NetSuite accessible to business users and administrators without requiring IT. By taking a visual, no-code approach to enhancing the suite to meet the unique needs of every organization. Platform customization solutions empower non-technical users with the agility to extend NetSuite virtually without limits. 

Perhaps the most important difference is that NetSuite is primarily an ERP (Enterprise Resource Planning) software with an included CRM system. On the other hand, Salesforce is only a CRM software solution with no ERP included.

NetSuite can adapt to meet the needs of diverse businesses because it has a wide array of modules dedicated to critical business functions and processes.


Financial Management: NetSuite’s financial management solution handles many bookkeeping tasks by automatically updating the general ledger, tracking accounts receivable and accounts payable and submitting invoices. This module speeds up the monthly close and simplifies the creation of key financial reports for regulatory and statutory reporting. It supports complex revenue recognition standards and easily consolidates financial statements from subsidiaries — including business units in other countries — with real-time currency conversion.

Global Business Management: NetSuite OneWorld allows multinational and multi-subsidiary companies to manage their entire enterprises in one system. It can handle the diverse needs of global businesses via support for diverse currencies, languages, tax laws and reporting requirements. OneWorld offers financial roll-ups at the regional, country and global level, so decision-makers can get as broad or as focused a view of the business as they desire.

Planning and Budgeting: NetSuite Planning and Budgeting gives business leaders everything they need to create detailed departmental or companywide budgets and forecasts. The module also provides financial analysts with access to statistical models that allow them to run what-if scenarios that project revenue, expenses and more based on different possible outcomes.

Billing: NetSuite SuiteBilling helps companies manage invoicing and billing. It supports transaction, subscription, usage-based and other billing models, reducing the complexity of managing financials for many modern businesses. SuiteBilling records revenue in compliance with current revenue recognition standards. This module helps businesses stay flexible and profitable.


Inventory Management: NetSuite Inventory Management provides a single view of inventory across all channels and locations, automatically updating levels in real time. The inventory management module can use sales data to set reorder points and alert purchasing managers when it’s time to place replenishment orders. It also manages cycle counts. All of this functionality helps businesses keep the ideal amount of stock on hand and avoid both out-of-stocks and excess inventory, boosting cash flow and profitability.

Order Management: NetSuite Order Management handles the complete order lifecycle, from receipt through delivery, at each stage — as they’re placed, released, shipped and settled with the customer. This module can automate order processing and manage fulfillment across channels based on predefined rules. All of this leads to faster, more accurate fulfillment that reduces shipping costs while increasing on-time delivery rates and customer satisfaction.

Procurement: NetSuite Procurement can improve the complete procure-to-pay process to save businesses time and money. Customers can keep a list of approved vendors, collect quotes and automate purchase orders while granularly monitoring performance and spend and enabling vendor self-service and expediting payments.

Warehouse Management System (WMS): NetSuite WMS builds on the system’s inventory management capabilities, adding functionality for putaway, order picking, barcode scanning and returns authorization. The WMS module can run on mobile devices to direct warehouse employees through receiving, picking and cycle counting. The application, which also reports on warehouse activity, boosts warehouse efficiency and helps companies fulfill and ship orders faster.

Manufacturing: NetSuite Manufacturing is built for companies that make or assemble products. The module helps with production planning and scheduling, shop-floor management and monitoring production to reveal insights and improvement opportunities. It ensures you have all the right supplies and parts in the right place at the right time and allows managers to build, release and track work orders. That visibility into the entire production process can ensure quality, reduce costs and increase on-time delivery.

Demand Planning: NetSuite Demand Planning can help plan future demand for the products and services you offer based on historical data, existing opportunities or imported sales forecasts. The module can plan using the moving average, linear regression or seasonal average methods. Demand planning also helps with supply planning, automatically creating purchase and work orders based on the demand plan.


Customer Relationship Management: NetSuite CRM presents a 360-degree view of customers. Sales force automation features help manage leads, quotes and sales to speed up the lead-to-cash process. Forecasting tools review sales data to more accurately predict future sales. The CRM application also improves customer service by combining all important data, like sales history and active support cases, in one place. Marketing automation tools in the CRM help companies manage campaigns and segment customers so they can be targeted with more relevant messaging.

Commerce: NetSuite SuiteCommerce allows retailers, distributors and manufacturers to create outstanding omnichannel shopping experiences. The application allows companies to launch and manage mobile-friendly eCommerce sites with user-friendly tools. Multi-channel, multi-location businesses can connect all transactions and visits by unifying SuiteCommerce with the SuiteCommerce InStore point-of-sale application. The result is better customer experiences on the front end and a seamless order flow on the back end, with all payment and customer information automatically flowing into the ERP.

Additional Capabilities

SuiteApps: SuiteApps are a vast catalog of applications developed by Oracle NetSuite and partners that extend the capabilities of your NetSuite instance, whether through additional functionality or integrations with other SaaS solutions. There are SuiteApps for all types of industries and business needs, and most of them run within NetSuite.

Payroll: NetSuite Payroll automates calculations of earnings, deductions, taxes, bonuses and paid time off, accounting for variations in taxes across the United States. With the module, businesses can pay employees via direct deposit or print checks, file payroll taxes and create tax forms (like W-2s and 1099s) for employees. The payroll solution reduces the time spent processing payroll and ensures compliance with oft-changing employment laws and regulations.

Human Resources: As NetSuite’s HR system, SuitePeople weaves human resources data throughout the suite. This solution stores personnel information, guides new hires through onboarding and tracks promotions and compensation changes. It gives employees self-service tools to request time off, view directories and org charts and publicly congratulate colleagues, while allowing managers to conduct and track performance reviews. SuitePeople lets employees handle more tasks on their own and helps organizations retain top performers.

Professional Services Automation: NetSuite PSA solutions are designed for services companies or services divisions within product companies. This system provides project and resource management, billing, time and expense management and project accounting capabilities. OpenAir can track time and expenses in detail, then automate customer billing based on project milestones or a set schedule. The module delivers better resource utilization, a higher rate of on-time projects and increased profitability.

Analytics: SuiteAnalytics harnesses all the data in the NetSuite platform to provide deeper insights, from summary to transaction levels. The SuiteAnalytics workbook enables users to build on saved searches and reports with custom filters and visualizations. Employees can get answers to pressing questions with simple drag-and-drop tools — there’s no need for coding or complex queries.

NetSuite streamlines project management, resource optimization, pitch-to-invoice and other critical advertising business processes with the industry’s first and only end-to-end cloud services resource planning (SRP) solution. By combining professional services automation (PSA), CRM and ERP/financials into a single platform, you are empowered to run end-to-end business operations for your entire agency.

With NetSuite’s cloud solutions, your advertising, digital marketing or market research agency can improve its profitability without project and financial management restricting your organization’s creative juices. Since many agency workflows are automated and information and insights are readily available, your team will be empowered to spend more time delighting clients.

13 Oracle NetSuite ERP Modules 


Order Management
Inventory Management
Warehouse Management
Customer Relationship Management (CRM)
Workforce Management
Professional Services Automation
Human Resource Management
Supply Chain Management
Marketing Automation 


What are ERP modules?
ERP modules are applications dedicated to certain business functions and processes. All modules are integrated with the ERP system’s central database so there’s a single source of accurate data. This also allows different systems — like finance and inventory management, for example — to easily exchange information and work together to execute more complex tasks.

NetSuite SuiteFlow helps businesses maximize efficiency by automating workflow-driven tasks, from simple alerts and data input validations to complex, multistage processes. From an intuitive point-and-click interface, business users can craft and optimize responsive workflows to automate all standard and custom processes your company depends on.

You can also connect Data Connection Wizard or Microsoft Query and select the tables you would like to import into your Excel workbook. 

Companies subscribe to NetSuite for an annual license fee. That license is made up of three main components: core platform, optional modules and number of users. That annual license fee stands in contrast to the large, one-time payment businesses are charged for a perpetual license to use on-premises systems as well as ongoing maintenance and support.

Accounting, inventory management, order management and tax management capabilities are included with the core NetSuite platform. NetSuite’s modular pricing design means customers pay only for what they need, when they need it. As a business grows, it can easily activate new modules and add users — that’s a key upside of cloud software. 

Because every module is different and delivers unique capabilities, license costs vary. There is also a one-time implementation fee for initial set up. To receive a more detailed quote specific to your business needs or to simply learn more about NetSuite, schedule a free consultation.

There’s a reason so many business owners and leaders trust NetSuite to manage their most critical processes and information. It’s a proven, reliable platform that helps organizations of all kinds grow and reach their goals. Having all key business information in a single system leads to more informed decision-making and allows leaders to resolve problems before they cause major disruptions.

Simply put, there is no replacement for drawing insights into your operations and running your entire company from one source of data, in one interface.

All NetSuite solutions are delivered through the cloud in a subscription model. NetSuite was a cloud pioneer and remains fully committed to that deployment model — it does not offer any on-premises options.

It’s a multi-tenant cloud solution, meaning all customers run on the same version of the software and its back-end infrastructure and regularly receive updated versions, automatically. Each customers’ data is stored and secured separately. This creates economies of scale because everything runs on the same code.

Users access the platform securely through a browser from any device, whether a laptop, smartphone or tablet. This flexibility empowers decision-makers to track the performance of their business and be alerted to any problems regardless of where they are, so long as they have an internet connection. Role-based access gives authorized employees the information they need to excel in their roles without viewing data not relevant to their jobs.

NetSuite users access all ERP modules, and the functionality within them, through a single sign-on portal — all the key information and tools needed to run your business are in one place. Customers can use simple drag-and-drop tools to personalize their home dashboard with the metrics, charts, graphs, reminders and shortcuts that are most critical to their roles.

The same is true for all real-time dashboards throughout the suite.

Couldn’t find what you looking for?

Trusted by 37,000+ world-class brands and organizations of all sizes

Yamada Pumps
FSI Fastening Solutions, Inc.

Get Your Free Product Tour with The World’s #1 Cloud ERP